Nabtesco has a new online look – User-centred design, modern features, and improved service offerings

Nabtesco Precision Europe, a leading specialist for precision drives, has subjected their website to an extensive relaunch. A clear structure, modern features, and intuitive user guidance provide for easier orientation and improve access to products, services, and technical information.

Joining a modern design with a clear focus on the user, Nabtesco’s new website bundles information with services on a platform that is intended to provide real-world utility. “Our website is much more than a digital corporate presence. It serves as a central hub to our customers, making our technological expertise, our service standards and our proximity to applications in the real world tangible online as well,” emphasizes Daniel Obladen, Director Sales & Marketing at Nabtesco Precision Europe GmbH.

Current design, optimised user guidance

The new website is clearly structured and guides users quickly to the content relevant to them - be it products, technologies, industries, services or business divisions. The individual pages have been revised in detail and now offer more comprehensive insight into the technologies, benefits and areas of application of Nabtesco’s products. The content offered is supplemented by explanatory texts, technical background information, and a comprehensive FAQ area. Videos and animations play their part in communicating complex technical issues in a clear and understandable way.

A faster way to the right solution

One pivotal feature is the integrated product finder, which assists users in selecting suitable solutions for their needs and thus helps them along in their decision-making process. This feature is complemented by a member area that provides access to additional information and services, including CAD data, safety data sheets, operating instructions, and exclusive white papers. The responsive design also ensures that the website can be used on all types of end devices without any limitations.

Expansion of the digital presence

“This relaunch represents a cornerstone in the consistent expansion of our digital presence in Europe and allows us to provide more direct access to our solutions and information. In this way, we can support customers and partners even more specifically in the planning, evaluation and implementation of their drive projects, deepening our cooperation further,” explains Daniel Obladen.